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Documentaries // Politics & Economics

REGIONAL PRODUCE : TRAPS AND SWINDLING


52'
2009


VERSION(S)
French, International

SUPPORT(S)
SD

PRODUCER(S)
TV Presse

DIRECTOR
Sophie Bonnet

From olive oil of Provence made in Spain, Marseille soap which comes from Tunisia to Corsican sausage imported from Latin America: those are examples of regional products that are made abroad from now on. France’s soul in the collective imagination has been gradually delocalized. Importation of “regional” products is absolutely legal if the products are not protected with registered trademarks. To get those products in countries where working force is cheap allows making bigger mark-ups. The profit is even interesting that the consumer is ready to pay more to get a product that he thinks it’s “traditional”.


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