Factual entertainment
The Challenges of the New Kings of Beauty
With an annual turnover of €37.5 billion, the beauty industry shows no sign of crisis and continues to attract young talent! French men and women with magic touch are entering the market with one goal in mind: to shake up the rules of a sector long dominated by major corporations and to restore the ...
The Madness of Retro Gaming
More than one in four French people play video games daily, a passion constantly fueled by the release of hundreds of new titles each year. With increasingly realistic graphics and intricate storylines, modern games are true gems compared to the simple, two-dimensional games of the past. Yet these c...
They Add Sparkle to Our Lives
Professional makeup artist, future music-hall star, master embroiderer, or pyrotechnician: these French men and women have chosen to make us dream for a living! Every day, they pour all their energy into making audiences’ eyes shine. Each of them, in their own field, is about to take on a very impor...
Women « Compagnons du Devoir »
For eight centuries, the compagnonnage was exclusively a male domain. Although the doors of the prestigious Compagnons du Devoir have been open to women since 2004, their gradual integration after 800 years of male dominance has been a path strewn with obstacles. Today, women make up around 13% of e...
DIY Aces
DIY is booming! In just one year, sales at specialty stores soared by 20% — a record! And for good reason: this past year, shaped by the health crisis, pushed the French to reconnect with their toolboxes to create a cozy, welcoming home. Some even discovered a newfound passion, despite having no pri...
Leaders in Footwear Craftsmanship
France is one of the biggest shoe-buying countries in Europe! Boots, pumps, sneakers, loafers… 300 million pairs are sold every year. But among all those boxes, only a few are made in France using traditional know-how. Faced with globalization, poor-quality or counterfeit shoes, men and women have c...
The Secrets of the Champs-Élysées
The Champs-Élysées is neither the largest nor the longest avenue in the capital, yet it is said to be the most beautiful in the world. Every day, 300,000 people pass by without realizing that, behind the scenes, men and women work tirelessly to maintain its prestige. How do they do it? What are thei...
Let’s Go to My Aunt’s (The Crédit municipal)
Pawning a valuable item in exchange for immediate cash? For that, people turn to the Crédit Municipal, formerly known as the Mont de Piété. Whether facing financial hardship or an unexpected life event, pawnbroking continues to help around 100,000 clients every year! Since the first branch opened in...
Neighborly Support
In the wake of the lockdown, many local initiatives sprang up to keep communities connected, distribute food, offer lessons, or care for the most vulnerable. But what about today? While many of these efforts have unfortunately faded, nearly 12 million volunteers in France still dedicate themselves e...
Proud of Our Regions
A sense of belonging, attachment to one’s territory: 8 out of 10 French people say they are proud of their region, whether by birth or by choice. Cultural heritage, gastronomy, landscapes, local spirit — all these elements create a shared history and collective identity. For some, this sense of belo...
